How Facebook’s Ad Delivery System Works

How Facebook’s Ad Delivery System Works

I love Digital Marketer’s Perpetual Traffic Podcast. Molly and Ralph deliver so much value and information each week. It is a resource that is idea for anyone who is a student of Digital Marketing. Below are two new episodes that Molly and Ralph recently...
Facebook Ad Case Study by Molly Pittman

Facebook Ad Case Study by Molly Pittman

 Facebook Ads Case Study By Molly Pittman This case study is interesting because it uses Campaign Budget Optimization, a newer FB feature which allows you to set your budget at the campaign level instead of at the ad set level. CBO is going to be extremely important...
The State of Paid Traffic in 2019

The State of Paid Traffic in 2019

Molly Pittman – Digital Advertising Specialist  The theme of this year in digital marketing is authenticity. More than ever before, consumers are choosing to buy from the brands and businesses that they can build the deepest relationships with. Relationships...